Ways to Use Branding Photos (That You Haven't Thought of Yet!) - Judith Soule – Portrait Photographer

Yay for you! Having just taken new photos, you’ve got a new gorgeous gallery (whoot whoot!) and we have a bunch of ways to use branding photos for your business.

If you are anything like me, there is nothing more disappointing than going to someone’s website, clicking on the “About” section, and realizing that there are no images to show you who the business owner is.

We want you to splash your gorgeous face across all the platforms so your audience can get to know the person behind the brand.

It is worth planning photos with intention before the shoot so you know what kind of content you might need to capture:

Using as Background with Text Overlay?
Website Refresh?
Creating a Presentation?
Creating Instagram Content?
Being published in a digital or print magazine?

Here are some great out of the box ideas for ways to use your new personal branding photos!

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Ways to Use Branding Photos for Your Business

Printed Products

Brochures – including flyers/coupons/advertisements and allows your clients to reach out to you when they are ready.
Thank You Cards – handwritten cards are such a thoughtful gesture, having branded content goes a long way towards creating loyalty.
Business Cards – Go beyond simple text and a logo, sharing photos will really help you stand out.

Digital Footprint

Profile Images – make your space cohesive by using the same profile photo across the board.
Spotify – ever think about sharing a playlist with your fans? Create a personalized playlist for relaxation, work mode, pumped up, etc.
Blog Posts – it should go without saying that you should use images to link back and help create organic SEO.
Pinterest – Pin images to Pinterest (and you can even pin photos and videos from Instagram too!)
Google My Business – this is a super easy way to build the know, like, and trust factor with clients.

All The Things!

These are just a few outside the box ideas for ways to use branding photos for your business, but there are plenty more!

Email Signatures, Etsy, Twitter, Shopify, Linkedin… if you have an account, add your photos!

Check out this link for other ways to use your branding photos.

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