How to Have a Successful Brand Photoshoot

There is so much more to your brand shoot than showing up in a cute outfit and smiling at the camera. That is why we are sharing our top tips for how to have a successful brand photoshoot.

Obviously we want to create some amazing images, but there are other goals as well:

increased confidence
attracting your ideal client
being seen as the industry expert
raising your prices (yasss queen!)
increasing the know, like and trust factor

So let’s dive in and chat about how you can make this the best session ever!

1) Location, Location Location

Lighting, space, and layout are so important when it comes to planning your personal branding photoshoot.

There are lots of important aspects to consider, which is why we will work together to pick the perfect spot.

Beautiful, natural lighting will give you incredible, stunning images. But even if we don’t have that – I’ll bring the light to make it work.

We can pick somewhere that has lots of space to move around, and create a variety of indoor/outdoor looks.

2) Bringing the Look Together

Wardrobe, hair, and makeup can elevate your look and make you feel like a total rockstar!

Whether or not it’s “your thing”, I promise you will look like a million bucks and it will boost your confidence through the roof.

Having a professional lend their expertise can also take some of the stress off your shoulders so that when our photoshoot arrives, you can just sit back and be pampered.

Consulting with a wardrobe stylist is another great idea as they can help you find clothing that accentuates your beauty and draws the eye exactly where you want it to go.

3) Planning for Success

What do you want to say with these photos? Where are you looking to use the images we create? What is the ideal feel: light and bright, dark and moody, joyful and fun?

Planning is an essential step in having a successful photoshoot.

The goal is to make sure we are crafting a kick-awesome session that will have a positive impact on your business (and make you some money!).

I want to make sure we have all the necessary ingredients to tell your story and attract your ideal clients.

4) Props

Let’s start thinking about colors, brand words, textures, etc.

Props are a really fun part of the photoshoot, but make sure that everything you bring has a purpose.

The colors should complement your branding, anything with words should be something that aligns with your business, and textures can ad a bit of fun.

Think about how you can use props, funky jewelry/shoes, or plants to infuse pops of color into your photos.

5) Preparation is Key

Get in the right headspace, prepare physically, and make sure that you are properly packed.

And I promise not to judge you if you show up with a giant suitcase for your session!

Make sure you have packed efficiently: group all of your outfits together (including shoes, jewelry, accessories) as well as any props associated with each outfit.

For the day of the shoot, delegate tasks, set your “out of office” notice, and get in the zone.

This is an investment in your business – give it all you’ve got!